ARGUS DATA INSIGHTS Schweiz has various analysis methods and tools at its disposal to monitor and analyse communication on social networks. Our analyses answer questions regarding your presence on social networks.
Save time and monitor your communication measures quickly, effectively and easily with the new media analyses from ARGUS DATA INSIGHTS Schweiz, which are tailored to your individual needs. Our experts analyse and consolidate your media content then present their findings in graphs. Based on the opportunities and risks identified, recommendations for actions for your future communication measures are suggested.
In addition to our numerous analyses, we also offer personal consultation and provide you with further valuable recommendations for action, making use of over 100 years of experience and expertise in this field.
The traditional media analyses which have long been a part of our service are already providing important insights for your daily media work. Measure the success of your communication activities and make the right decisions.
Positive, neutral or negative: the tone and topic dominance of media coverage are critical. We analyse its origin, sender and authors.
We identify current and relevant topics, categorise them in context and assess media coverage according to the topic’s dominance. The benefit for you: you can always react quickly.
With a 360° approach, we analyse how your company is portrayed in the media and the results can be used to manage your image.
We examine the response to your media activities with a focus on a variety of factors that are relevant to success such as core messages, transformation rate and tone.
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